With the increasing number of internet users, there are a different types of the Digital Marketing you can use to grow your business on internet and reach your target customers. Well, don’t be overwhelmed. The aim of this rather comprehensive article is to act as your guide, guiding you through the forest of Digital Marketing. … Read more
In this blog, I will talk about my first Chrome Extension, which I built, TF-IDF SERP Analyzer. The journey so far has been decent 😀 I launched the Chrome extension on the Chrome Extension marketplace, announced it’s release on ProductHunt & gained some visibility & traction from there as well. P.S If you like this … Read more
In this post, I will explain how you can remove/replace RankMath’s Structured Data Markup that is applied on Author Pages with your Custom Advanced Person Schema or ProfilePage Schema. To do this we will leverage PHP Code; this code ensures to do only on that author URL that you specify & nothing else. Go to … Read more
Let’s begin with what are Bookmarklets. Bookmarklets or otherwise called JavaScript Bookmarklets is something you can create by going into your browser’s Bookmark Manager & adding a new bookmark which is essentially going to be the JavaScript code that will do the job of doing a certain task in an expedited manner. A basic example … Read more
This was an interesting finding for me. I randomly ChatGPT if I could track what text people are selecting on my blog post via Google Tag Manager & GA4 & to my surprise; yes it can indeed be tracked. 🤯 What I mean here is that for someone who is reading my blog post what … Read more
In today’s post I will be walking you through a Python Library called LangDetect that will do the job of Text Language Detection for you. The Library we will be using is called LangDetect It is a Language-detection library ported from Google’s language-detection of Nakatani Shuyo’s language-detection library. Below are some coverage about this library/method. … Read more
In this blog post, I will share a Google Sheets App Script that will help you flag URLs that are blocked from Crawling and which ones aren’t blocked from Crawling. Use Case: You are handling a huge enterprise website comprising of thousands or millions of pages. A new robots.txt got implemented & you want to … Read more
In today’s post, I will talk about how you can build a text sentiment classification Google Sheets AppScript using Huggingface Inference API. How will this help? It will help you classify text on your Google Sheets cell into the following sentiments Positive Neutral Negative AppScript will allow us to generate a formula using which we … Read more
In this post, I will talk about how you can leverage Reddit API in conjunction with a Python script and Google Colab Notebook to conduct web scraping around a brand name. What’s the use case? Let’s say you want to inquire what people think about the brand in question then in that case this Python … Read more
In this post, I will explain how to use GSC (Google Search Console) API with Python Script to identify the outliers in Search Impressions & Search Clicks data. Outliers here means Anomalies in the data. i.e. query you received impressions or clicks for unusally. Let’s say there are X number of queries you receive clicks … Read more
Ever wondered what Carbon Footprint your webpage left behind? Let’s first establish what a Carbon Footprint is. In the words of Emich.edu A carbon footprint is the total greenhouse gas (GHG) emissions caused directly and indirectly by an individual, organization, event or product. The internet consumes a lot of electricity and the same electricity (at … Read more